Friday, September 11, 2009

Andrew Edens added you as a friend on Facebook...

You may recognize the Headline, if so you are involved in Social Media.

I NEED AND WANT YOUR HELP
I am on Facebook, I have posted videos on YouTube, I just started a Twitter account. I see how it can be beneficial to make friends and keep in contact with friends and family.

However, I don't fully comprehend how to make it work for a local business. I have read articles and done some research, however I want to hear from you! Have you used any Social Marketing Media for your business, why or why not?
I will continue to learn more and someday speak knowledgeably to my clients about how to use it to increase business. Until that time I will ask for your real world opinions and do more research.

I know there are benefits to a business if it's done correctly and enough time is devoted to it.
Thanks for taking time and letting me know your thoughts.
Just click on the comments below and leave a comment, or email me directly at aedens@wate.com Thanks for your help!

It's about the small things


This is somewhat related to my recent posts.
I recently went to a new place to get my oil change. They informed me when I called that they top off all fluids as well as change oil and filter.

Long story short, I got my car back and looked at the windshield washer fluid was still at the same level it was when I dropped it off. (empty)

I realize it's a small thing and probably only costs 85 cents. However, as a consumer, I can see they didn't fill my fluid up, what else, that was more complicated didn't they do?
Yes, I called them and told them I was disappointed. They told me I could come back and get it filled up. I won't be doing that, more of my time and money to go back there to let them fix and issue that they should have done right away. They did not even apologize, just said I could come back in to fill it up. So instead of "sticking" it to them and making them put that 85 cents of fluid in, I am not going to give them my business (two vehicles) and I will probably not speak highly of them when talking to my family and friends. (potential customers)

Why do you care? Are you doing the small things that make a difference with your customers. When people get an oil change they expect to get their oil changed, however they don't expect to get their car vacuumed, or their dash wiped off. What would that cost the buisness to do that? However what kind of investment is that in that customers probability of returning? It's the small things that will keep you in the customers mind next time they or their friends need your services. Also if you do something wrong, say I am sorry, it is my fault, I screwed up. People don't take blame anymore, they simply pass it.